Real California Milk Flavorful and Authentic Cheese Range for Malaysian Market.

Real California Milk Flavorful and Authentic Cheese Range for Malaysian Market. | Who doesn't love cheese? My kid is definitely one of the fans of cheese. Malaysian menu nowadays gonna be viral if they add more cheese to it right?

Hence, there are now more food offerings containing cheese and an increasing number of different varieties of cheeses available in the market. For your information, the Malaysian cheese market is now worth RM1.094 billion in 2023 and is expected to grow annually by 7.52% (CAGR 2023 - 2027). 

Real California Milk Offers a Wide Range of Cheese to Malaysian.

The California Milk Advisory Board (CMAB) which is the largest agricultural marketing board in California recently conducted an event to educate Malaysian consumers about their high-quality cheeses that carry the Real California Milk seal.  

There is a wide repertoire of dairy products under the CMAB portfolio which are not only limited to cheeses, milk, butter, yogurt, and ice cream. I already had their ice cream and I can say it was really delicious.

Malaysians are fortunate that they can enjoy various California kinds of cheese like Cheddar, Mozzarella, Pepper Jack and Monterrey Jacks. For those who prefer artisanal cheeses, there are also blue cheese, smoked cheeses and organic cheeses from California, all marked with the seal “Real California Milk”.   

There are various types of cheese sold in the market. It consists of Fresh Cheese such as feta, ricotta, and mascarpone, Soft-Ripened Cheese such as brie, camembert, and artisan cheese, Semi-Soft Cheese such as mozzarella, Semi-Hard Cheese such as cheddar, gouda, and Colby jack, Hard Cheese such as aged gouda and aged cheddar and Spiced & Flavored Cheese such as pepper jack and smoked cheddar.

In all those types of cheese, there are 3 main categories of cheese which are:

Artificial Cheese – is made from non-dairy milk such as vegetable oil and palm oil.

Natural Cheese – made from 100% natural milk such as Real California Milk.

Processed Cheese – is produced by heating natural cheese and mixing other ingredients such as emulsifiers and preservatives, also including cream, water, vegetable oil, curd starch, and others.

Malaysia Country Representative for CMAB Eddie Saw said more Malaysians are starting to appreciate the quality of California dairy products like cheeses and ice creams that carry the Real California Milk seal. The cheeses are so good that you can enjoy them as they are any time of the day. Many Malaysians are now starting to include cheeses in their cooking.    

“Different cheeses offer their own unique quality and function – which open up a whole world of culinary possibilities via a wide selection of cheesy indulgence.  It is important to note that cheeses that carry the Real California Milk offers are authentic natural cheese.  Our cheeses use 100% real milk from cows in California and have won awards in the United States as well as abroad,” enthused Eddie. 

 

The USA is the largest cow’s milk producer in the world and California is the top-milk producing and second-largest cheese-producing state. Approximately 50 cheesemakers are producing more than 250 different varieties and styles of cheeses using exclusively California milk. 

California dairy producers are very cognisant about the health, comfort, and safety of their cows and take animal care very seriously. California is home to many modern, technologically advanced, and efficient dairy operations in the world, with best practices for herd comfort and care - driven by the quest for a cleaner and more sustainable future.  California leads the U.S. in sustainable dairy farming practices. 

 

Cook-Off Session by Chef Barbara Alexander

 

A cook-off session headlined by 20 Malaysian lifestyle and food influencers was held recently in Malaysia to share the quality of California dairy and cheeses, especially those with the “Real California Milk” seal. 

Certified Executive Chef Barbara Alexander, with over 30 years’ experience in the Culinary and Hospitality field created four scrumptious recipes using Real California Cheese – Blue Cheese Chips, Korean Cheese Dogs, Iced Coffee Cheesecake Cream Puffs and Buffalo Chicken & Blue Cheese Pizza. Chef Barbara explained that these recipes are easy-to-make and are highly popular with Asians, especially great to serve at family gatherings as well as for quick meals. 

 

Chef Barbara elaborated, “One ounce of natural cheese, such as Cheddar, Jack, or Mozzarella, contains approximately 20% of a person’s recommended daily calcium intake. Those who are lactose-sensitive, or lactose-intolerant can still enjoy cheese if they eat natural hard (aged) or soft-ripened varieties, which contain little or no lactose.”

Malaysian Lifestyle Influencers Compete for Best Cheese Platters 

Our creation that day

All social media influencers donned their chef hats and created their own cheese platter which combines an assortment of Real California cheeses with various food items/ingredients. The creations were judged according to their presentation and creativity which depicted the versatility, scrumptiousness, and simplicity of their concoctions. 

We got 1 hour to produce the best cheese platter with an addition of one finger food or canape on our platter. That day, I and my partner Min Shamsuddin decide to create a Malaysian concept of a Cheese Platter, and while we were still in the mood for Hari Raya, we made our cheese platter looks best for Hari Raya open house concepts. 

 

Explaining our concept

 

We never thought our creations had won Jury's heart and we won 1st place that day. It was unexpected since the other team also produce the best cheese platter that day.  Anyway, I would like to thank again to Kak Min Shamsuddin who invited me to be her teammate that day, and of course congrats too to the other winners.

Winners for Real California Cheese Platter Creation :

1st Prize: Min Shamsuddin & Shamiera Osment

2nd Prize: Penaberkala & Mawardi Yunus

3rd Prize: Kelly Chin & Ivy Kam

Thank you again for the opportunity and hopefully to join again this fruitful and exciting events. And yes gais do check out Real California Milk label when you wanted to purchase your cheese!

 

For information and recipes, visit:

Official website: www.realcaliforniamilk.com
FaceBook: Real Cheese Malaysia
Instagram: https://www.instagram.com/realcalifmilk/