Disney x Naelofar The Little Mermaid Collection is Now Available for Grab!

shamiera osment
Disney x Naelofar The Little Mermaid Collection is Now Available for Grab! | Who doesn't love Disney Princess right? If you love Disney Princess you must be familiar with The Little Mermaid Princess Ariel and being able to collaborate with Disney Princess is one of the biggest achievements for any brand. 

Naelofar is a Malaysian grown modest fashion brand founded by prominent Malaysian celebrity and entrepreneur, Neelofa in 2014. Naelofar as a brand always believes in curating premium quality and affordable headscarves, and yesterday mark their new milestone on their journey.

Naelofar x Disney The Little Mermaid Collection


Marking another milestone in its mission to help modest women Go Far in style, Naelofar officially launches its first Disney-inspired designs with The Little
Mermaid Collection at 1 Utama Shopping Centre.

The theme, “The journey is yours to make”, encapsulates the essence of the Disney x Naelofar The Little Mermaid collection, as it invites modest women to dive into the depths of a curated Ariel-inspired selection of products filled with magic and wonder to empower modest wear.

Naelofar’s founder, Noor Neelofa, says, “We are thrilled that Disney has teamed up with us on this collection – we love Disney’s timeless characters like Ariel, whose spirit and resilience carry her through her journey of self-discovery. Ariel is a fierce and curious young woman who is ready to stand up for what she wants, and these stories continue to resonate with people of all generations.”

neelofa sisters,

“We want our #NaelofarBabes to have courage like Ariel. We want every woman to own their hijab journey. Some have it easy and some may not have it all too well. But #NaelofarBabes take courage in being comfortable in their own hijab, with their own style. As a brand, we want to be there to support them
and help them blossom into a beautiful modest woman.”

Naelofar x Disney The Little Mermaid Collection 

1. The Little Mermaid Shawl & Square

The Little Mermaid Shawl & Square,
The Little Mermaid Shawl & Square

Taking its inspiration from Disney’s The Little Mermaid, Naelofar presents its spin on a magical collection beginning with The Little Mermaid Shawl & Square which retails at RM119 each. Crafted from the finest silky satin in 6 mesmerizing colours, these hijabs carry the key elements inspired by the original franchise, namely Ariel’s iconic mermaid tail, tiara, and corals in a clever repetitive pattern that carries throughout the rest of the collection.

2. The Little Mermaid Kaftan

The Little Mermaid Kaftan,
Get it on Shopee now! 

The collection then extends to an intricately-designed kaftan with similar elements which retails at RM199 each, in 3 magical colours. An exclusive Disney x Naelofar starfish metal charm seals the deal as the finishing touch on the hijab as well as on the sleeves of the kaftan.

neelofa sisters, ameera khan,
Kaftan wear by Ameera Khan and Atisha Khan

3. The Little Mermaid Clear Tote Bag

The Little Mermaid Clear Tote Bag,
The Little Mermaid Clear Tote Bag

Further defining the collection is The Little Mermaid Clear Tote Bag, retailing at RM149 each in 2 colors that are a staple for everyday style. Made from PVC and vegan leather trims, the see-through, open concept of the bag represents the clear waters in Ariel’s life as seen under the sea.

Ameera khan event,
Noor Nabila and Ameera Khan in the experiential tunnel

To bring this collection to life, Naelofar is creating a unique, experiential event that brings fans on a journey from Under The Sea to The Beach, evoking the feeling of some of the most memorable scenes in Ariel’s adventures. 

Ariel is enchanted by all things human and is ready to get out of her bubble and explore – at Naelofar’s event, visitors can also explore new worlds, diving into an experiential tunnel with a video projection that mimics an under-the-sea ambiance.

naelofar x disney little mermaid event,
Personalize your bag and redeem your gift

Visitors then get to enjoy a complimentary scoop of ice cream or cup of coffee at The Beach section, completing the seaside vibe, courtesy of Inside Scoop and Zus Coffee, when they shop the collection.

Mermaid fans can experience the sea adventure at LG Oval Atrium, One Utama Shopping Centre starting personalize 24th February until 27th February 2022. Naelofar’s Get Personal, a service to personalise their bags, is also made available exclusively during the event. 

The collection is also available via all Naelofar authorized outlets from 24th February 2022. You also can grab it now at Naelofar Shopee Official Store now!

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  1. Geramnya tengok kaftan dia tu.. cantikkkkk.. semalam order dan beli bagnya hahahaha

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