ShopeeFood ORGANIZE WOMEN'S DAY CELEBRATION WITH THE THEME - Inspirational Women of the Day.

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ShopeeFood ORGANIZE WOMEN'S DAY CELEBRATION WITH THE THEME - Inspirational Women of the Day.In conjunction with International Women's Day in March, ShopeeFood has organized a special program to reward ShopeeFood's female delivery partners in the Klang Valley. 

This event was launched in collaboration with several leading brands such as NIVEA, Marrybrown, Chatime Malaysia and L'Oréal Malaysia.

woman Shopee Food Rider,

A total of 60 female delivery partners, along with their friends, participated to celebrate this special occasion. In addition, ShopeeFood has also organized a self-development program, hosted by social science and humanities expert, Professor Dr Hadija Mohd, who is the founder of the Personal Initiative Intelligence (PI-Q) framework.

The PI-Q framework aims to build the soft skills that are so important in helping delivery partners to improve their work performance. Thus, this unique approach can focus on the development of individual internal qualities such as resilience, self-awareness and empathy.

woman Shopee Food Rider,

At the end of the program, ShopeeFood delivery partners were given an evaluation based on the PI-Q program. The three delivery partners with the highest scores were selected to be awarded study scholarships at renowned universities to further their studies. ShopeeFood has chosen City Continued Education Center as the sponsor of this learning scholarship, which is worth more than RM60,000.

In the opinion of Kwa Yin Leng, Head of ShopeeFood Malaysia Operations, this celebration is an important event to recognize the contribution of women in the food delivery industry.

“ShopeeFood wants to provide our female delivery partners with a supportive environment so they feel safe and valued. We are thrilled to be working with a variety of well-known brands to showcase our appreciation for fellow female consignors in a more meaningful way. This learning program will bring many benefits and will also have a positive impact on their lives.” he said.

Apart from the self-learning program, delivery partners have also participated in skin care and personal hygiene workshops sponsored by NIVEA. In this workshop, experts from NIVEA have demonstrated skin care and personal hygiene that are beneficial to delivery partners who are often exposed to various types of weather while doing work. At the end of this session, delivery partners are given NIVEA products to help them start a new way of skin care and personal hygiene.


As the main event of this celebration, ShopeeFood has organized a panel discussion which has also been broadcast live on the Shopee application and also on ShopeeFood's social media. This interesting discussion brought three well-known faces in Malaysia to share their experiences in going through life's challenges and their journey to success. 

The panelists are:

Datuk Shalin Zulkifli, is a professional bowler and former national athlete who has represented Malaysia for 28 years in various international competitions. Currently, he has already held 5 world championship titles. She is also a vocal advocate for gender equality.

Nandini Balakrishnan, is a social media influencer and video producer who works with well-known media companies in Malaysia. He has written extensively on discrimination and his work has been featured in various international publications. In 2021, Nandini was awarded the Women of The Future Awards Southeast Asia in the arts and culture category.

Natasha Helwa Binti Ramlee, is a female entrepreneur and ShopeeFood trader. He is the eldest of three brothers who founded the Tiga Budak Gemok restaurant. They started small by setting up a stall under a tree and now Tiga Budak Gemok restaurant has grown rapidly and can be found in more than six states in Malaysia.

Celebration of International Women's Day

ShopeeFood Riders with Chatime
ShopeeFood Riders with Chatime

As the end of ShopeeFood's International Women's Day celebration program, delivery partners feasted on food sponsored by Marrybrown and Chatime Malaysia. 

Among the foods served are Nasi Lemak MB from Marrybrown and a variety of drinks from Chatime Malaysia, such as Grass Jelly Roasted Milk Tea, Mango QQ, Lychee QQ and Passionfruit QQ. Before dispersing, the delivery partners were given souvenirs sponsored by L'Oréal Paris worth more than RM12,000


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